Life Skills Center’s Logos—We’d Love Your Feedback
Last month, OmniStudio announced the Life Skills Center as our 2013 ReachOut partner. For over 35 years, the Life Skills Center in northwest Washington has offered participants a daytime sanctuary; a place where they can learn emergency preparedness and computer skills, develop art projects, and much more. The Center’s work with adults with intellectual and developmental disabilities is critical to the community, and also inspiring.
We wanted to update everyone on the progress of this wonderful project. Our talented Art Director, Kathy Foltin (pictured to the right), developed three logo options for the Life Skills Center team to review. Here’s what she came up with, along with her thoughts.
Kathy notes, “The logo serves as an organization’s first impression. It conveys its personality and characteristics in a small, distilled symbol, and for that reason, is very powerful. I also wanted to convey a feeling of safety; that the participants’ caregivers and family also feel very comfortable knowing that their loved ones are in a safe place for the day.”
“The far left option makes me feel hopeful, and gives a sense of striving. It feels like the Life Skills Center is a place where someone can grow in skills and confidence and thrive,” Kathy said.
“The center option denotes a solid sense of place.”
Finally, “the far right logo indicates the Center provides a sense of comfort for participants; a home away from home and some safety.”
Kathy’s work has offered the Life Skills Center some great options from which to pick. Which would you select? Share with us why you picked it!
We will continue to update you on this project as we make progress, but in the meantime, please save the date of May 8, 2013, and stay tuned for more information about an exciting event.
I like the one on the left best. It has a lightness and a sense of upward motion that is inviting and joyful. The one in the middle is very serious and almost intimidating, and the one on the right speaks to the important emotional haven but not to empowerment and movement. Bless you for the work you are doing!