Life Skills Center Art Show Builds Community Support and Launches Their New Branding

OmniStudio was honored to host the Life Skills Center’s Paint + Paper Art Show and Sale this week. The Life Skills Center, Omni’s 2013 ReachOut Partner, offers an amazing and unique service to an underserved community, providing a …

Marketing, Fundraising, Online Engagement: Tying it all Together

I was struck this weekend by a beautiful metro car ad featuring the Partners in Preservation campaign to support 24 historical places in the DC metro area. My interest was naturally piqued by the combination of historic sites (I love history, worked for a museum) and social media engagement (I …

Step Away from the Button

As consumers, we are always being told to upgrade our software, be it on our phones, on our computers, on our GPS devices. It has become second nature to click that upgrade button whenever prompted.  It’s no wonder then, that we apply this behavior to our websites.  More often than not though, the upgrade is not what you expected, so instead of getting a fully functional website, you are left …

Great News! LinkedIn Company Pages Now On HootSuite

In case you missed it, we wanted to make sure you saw that HootSuite now allows users to connect and manage their LinkedIn Company Pages directly through the browser platform or mobile app.

This is fantastic news for organizations looking to build professional networks or using LinkedIn for …

Social Media Analytics Tools for Data-Driven Non-Profits

With recent changes to Facebook’s timeline and Pinterest’s rollout of analytics for businesses, non-profits are no doubt looking to invest more time and energy into social media tools as a means of raising awareness and informing the public about their cause. But as with any outreach tool, it is increasingly important that social media …