Curate Content to Save Time and Keep Readers Coming Back to Your Blog
In these days of information overload, it’s nice to have one place to go to that filters through all the content out there and curates just the stuff you want to know about.
Since many people think of nonprofits as experts on a particular cause or issue, these organizations can act as the curators of relevant information to their cause, and encourage people to come back to their blog for that kind of information.
And despite limited time and resources that can lead to the dreaded un-updated blog, nonprofits can keep their blogs current, especially when they do not have time to create original content.
Instead, they’re just curating the content that’s already out there into one place (their blog), which keeps people coming back to their site as a source for the type of information that’s relevant to them.
This article has an informative video about just this kind of thing:
http://www.mixtapecommunications.com/2011/06/save-time-by-curating-instead-of-creating/
In these days of information overload, it’s nice to have one place to go to that filters through all the content out there and curates just the stuff you want to know about.
Since many people think of nonprofits as experts on a particular cause or issue, these organizations can act as the curators of relevant information to their cause, and encourage people to come back to their blog for that kind of information.
And despite limited time and resources that can lead to the dreaded un-updated blog, nonprofits can keep their blogs current, especially when they do not have time to create original content.
Instead, they’re just curating the content that’s already out there into one place (their blog), which keeps people coming back to their site as a source for the type of information that’s relevant to them.
This article has an informative video about just this kind of thing:
http://www.mixtapecommunications.com/2011/06/save-time-by-curating-instead-of-creating/
